A gentle cleansing shampoo with cool violet pigments that neutralize unwanted brassy and yellow tones in blonde, silver, or lightened brunette hair. Provides color-neutralizing and nourishing benefits to lighter hair tones Extra-mild formula gently cleanses and smooths the cuticle Cool violet pigments help to brighten and/or enhance blonde, gray, or white hair while neutralizing yellow tones Removes brassiness caused by natural factors such as the environment, discoloration or sun exposure Restores vibrancy to blonde and highlighted hair Hydrates and adds shine Improves humidity resistance

• Product Dimensions ‏ : ‎ 7.25 x 2 x 7.25 inches; 9.8 ounces
• UPC ‏ : ‎ 612461117687
• Manufacturer ‏ : ‎ NSCO
• Country of Origin ‏ : ‎ USA